During the last year, the NFT industry experienced a huge boom, which is also confirmed by the income of companies such as Nike, Gucci, and Adidas. Thanks to the latest data from Dune, we know that the global Nike brand earned the most in terms of companies during the winter, namely up to 185 million dollars. Subsequently, Nike continued to benefit from digital tokens during the winter in the crypto markets, despite the trading volume of non-fungible tokens (NFT) falling by 40% in the 2nd quarter.
The rest of the top brands in terms of total NFT revenue rounding out the TOP 5 are Dolce & Gabbana, Tiffany, Gucci, and Adidas. It’s so beautiful to see that these companies have actually made astronomical sums just because of the irreplaceable tokens and the use of the boom around this time. Understandably, interest in NFTs subsequently declined during a period when cryptocurrencies experienced a significant decline, and it seems that many traders never plan to return to NFTs. In fact, in a new study published by DEXterlab on July 21, more than 30% of crypto users revealed that they would “never buy” NFTs.