Jack Daniels joins other brands in the metaverse

As you probably remember, NFT, or the term metaverse itself, gained attention especially when Mark Zuckerberg started talking about it, and subsequently renamed his company, Meta. During the last year, big brands from all over the world joined the NFT universe, namely Louis Vuitton, Adidas, and Nike, and according to available information, Jack Daniels himself is joining these global brands. This news was brought on September 19 by a sales representative of Jack Daniels through his Twitter.

According to more detailed information, collectors will be able to purchase various bottles in the form of NFTs, which will then be part of the metaverse. In addition, the company will also provide NFT versions of verified media, barware, apparel, digital wallets, and collectibles. In recent months, companies such as Absolut Vodka, Red Bull, Coca-Cola, Gucci, Prada, Versace, and McDonald’s have devoted a lot of effort and money to the development of new technologies and the development of Web 3.0, while the latest company Jack Daniels has joined them.